Gambling

TOP AFFILIATE GAMBLING PROGRAMS TO MAXIMIZE EARININGS IN 2024

TOP AFFILIATE GAMBLING PROGRAMS TO MAXIMIZE EARININGS IN 2024

Updated 26 September

Top Gambling Affiliate Programs in 2024

1

iWHALE

Best overall

2

William Hill

Most trusted brand

3

Betsson

Best costumer service

4

1xBet

Best for international markets

5

Ladbrokes

Highest commission rates

6

Unibet

Fastest payouts

In 2024, affiliate marketing continues to be a strong opportunity, especially in the gambling niche. Choosing the right gambling affiliate program can significantly boost your earnings.

Here, we explore the top affiliate gambling programs that provide outstanding earning opportunities, each offering unique features and benefits. Here are the best ones featured.

Affiliate marketing in the gambling industry continues to provide lucrative opportunities for marketers in 2024. With the growth of online betting and casinos, joining a reliable and profitable gambling affiliate program can significantly boost your revenue.

Whether you're looking for fast payouts, high commission rates, or support for international markets, the top programs listed below offer unique features tailored to help affiliates succeed. Here are the best gambling affiliate programs to consider in 2024.

1

1

iWhale - Best Overall Gambling Affiliate Program

iWhale - Best Overall Gambling Affiliate Program

iWhale is one of the leading gambling affiliate programs in 2024, known for its high conversion rates and competitive commission structures.

Affiliates can earn up to 50% revenue share based on their performance, making it a lucrative option for maximizing earnings. iWhale's focus on player retention ensures long-term profitability for affiliates, backed by their real-time segmentation technology, which enhances user engagement.

4 KEY FEATURES

4 KEY FEATURES

Up to 50% revenue share, offering significant earning potential.

Up to 50% revenue share, offering significant earning potential.

Flexible payment options. Including CPA and hybrid models.

Flexible payment options. Including CPA and hybrid models.

Advanced player retention, maximizing lifetime value.

Advanced player retention, maximizing lifetime value.

Comprehensive affiliate support, with access to promotional materials and dedicated account managers.

Comprehensive affiliate support, with access to promotional materials and dedicated account managers.

WHY IS IWHALE AFFILIATE PROGRAMS PROFITABLE?

WHY IS IWHALE AFFILIATE PROGRAMS PROFITABLE?

High Commission Rates. Earn up to 50% revenue share, maximizing earnings per referral.

High Commission Rates. Earn up to 50% revenue share, maximizing earnings per referral.

Recurring Income. Continue to earn from players long after their initial signup, providing steady, long-term revenue.

Recurring Income. Continue to earn from players long after their initial signup, providing steady, long-term revenue.

Trusted Brand. iWhale is a well-known and reputable casino, making conversions easier and more reliable.

Trusted Brand. iWhale is a well-known and reputable casino, making conversions easier and more reliable.

Comprehensive Marketing Support. Affiliates are given effective tools, like banners and tracking links, to boost promotional efforts.

Comprehensive Marketing Support. Affiliates are given effective tools, like banners and tracking links, to boost promotional efforts.

iWhale offers flexible commission structures, allowing affiliates to choose from CPA, CPL, or Revenue Share models. 

This flexibility helps affiliates maximize their earnings based on traffic quality and volume. Revenue shares can reach up to 50%, and CPA deals can go as high as $200, depending on the traffic type and region.

2

2

William Hill Affiliate Program - Best for Sports Betting Traffic

William Hill Affiliate Program - Best for Sports Betting Traffic

William Hill's affiliate program is widely regarded as one of the top options for maximizing earnings in 2024. 

Affiliates appreciate its attractive commission structure, offering up to 30% revenue share on casino products and 15% on bingo and poker, along with hybrid and CPA deal options.

The program provides comprehensive marketing tools, including banners and detailed tracking, which makes it easier for affiliates to boost their performance. 

However, some feedback mentions that the commission rates can drop if affiliates don't continuously bring in new customers. 

The negative carryover policy is another aspect that some find restrictive, as it can lead to carrying over losses month-to-month. Despite this, many users find the payment process smooth and reliable, with low thresholds for e-wallet payouts​.

6 KEY FEATURES

6 KEY FEATURES

30% commission on casinos, 15% on bingo/poker.

30% commission on casinos, 15% on bingo/poker.

Hybrid and CPA deal options.

Hybrid and CPA deal options.

Advanced tracking and marketing tools

Advanced tracking and marketing tools

Negative carryover policy

Negative carryover policy

Fast, reliable payments with low payout thresholds

Fast, reliable payments with low payout thresholds

Comprehensive support system.

Comprehensive support system.

WHY IS WILLIAM HILL AFFILIATE PROGRAMS PROFITABLE?

WHY IS WILLIAM HILL AFFILIATE PROGRAMS PROFITABLE?

Reputable Brand. William Hill is a trusted, globally recognized betting brand, making it easier to attract and convert users.

Reputable Brand. William Hill is a trusted, globally recognized betting brand, making it easier to attract and convert users.

High Commission Rates. Affiliates can earn competitive commissions, with options for revenue share or CPA models.

High Commission Rates. Affiliates can earn competitive commissions, with options for revenue share or CPA models.

Diverse Products. Promote a variety of offerings, including sports betting, casino games, and poker, appealing to a broad audience.

Diverse Products. Promote a variety of offerings, including sports betting, casino games, and poker, appealing to a broad audience.

Comprehensive Tools. Affiliates get access to advanced marketing tools, including banners, tracking links, and real-time analytics.

Comprehensive Tools. Affiliates get access to advanced marketing tools, including banners, tracking links, and real-time analytics.

William Hill is known for its transparency and support, making it a solid choice for both new and experienced affiliates.

3

3

Betsson - Best for European Traffic

Betsson - Best for European Traffic

Betsson's affiliate program is highly regarded for its flexibility and earning potential, making it a top choice for maximizing affiliate earnings in 2024. 

Affiliates benefit from a tiered commission structure, earning up to 50% revenue share, with no negative carryover, which helps protect earnings month to month. The program also offers CPA and hybrid deals, making it adaptable to different affiliate strategies.

Customers appreciate the high level of support from Betsson’s team, along with the wide range of high-quality marketing tools. However, affiliates must maintain activity to avoid dormancy, as accounts may be closed for inactivity.

6 KEY FEATURES

6 KEY FEATURES

Comission rates up to 50% with CPA options.

Comission rates up to 50% with CPA options.

Sub-affiliate program offering 10% additional commissions

Sub-affiliate program offering 10% additional commissions

Low payment threshold (€50)

Low payment threshold (€50)

No negative carryover policy

No negative carryover policy

Monthly payments via PayPal, Skrill, and bank transfer

Monthly payments via PayPal, Skrill, and bank transfer

Access to multiple brands including Betsafe, CasinoEuro, and NordicBet

Access to multiple brands including Betsafe, CasinoEuro, and NordicBet

WHY IS BETSSON AFFILIATE PROGRAMS PROFITABLE?

WHY IS BETSSON AFFILIATE PROGRAMS PROFITABLE?

High Commission Rates. Affiliates can earn up to 50% revenue share, maximizing earnings.

High Commission Rates. Affiliates can earn up to 50% revenue share, maximizing earnings.

Trusted Global Brand. Betsson is a well-known and respected name in online gambling, improving conversion rates.

Trusted Global Brand. Betsson is a well-known and respected name in online gambling, improving conversion rates.

Diverse Offerings. Betsson provides a wide range of products, including sports betting, poker, and casino games, catering to different audiences.

Diverse Offerings. Betsson provides a wide range of products, including sports betting, poker, and casino games, catering to different audiences.

Advanced Marketing Tools. Affiliates receive access to top-notch promotional tools and detailed reporting to optimize campaigns.

Advanced Marketing Tools. Affiliates receive access to top-notch promotional tools and detailed reporting to optimize campaigns.

Betsson is dedicated to helping affiliates succeed by providing innovative solutions and a supportive community.

4

4

1xBet Partners - Best for Global Reach

1xBet Partners - Best for Global Reach

The 1xBet affiliate program is considered one of the best for maximizing earnings in 2024. Affiliates can earn up to 40% in lifetime revenue share, with weekly payouts and no minimum withdrawal threshold, making it accessible for affiliates of all sizes.

The platform supports a wide range of payment methods, including e-wallets and cryptocurrency, which enhances its flexibility. Affiliates also benefit from a variety of marketing tools, including banners, landing pages, and real-time statistics, which help boost conversions. 

However, the lack of CPA deals and the presence of negative carryover may deter some affiliates. Overall, the program's global reach and strong brand recognition contribute to its popularity​.

6 KEY FEATURES

6 KEY FEATURES

Up to 40% lifetime revenue share

Up to 40% lifetime revenue share

Weekly no-threshold payouts

Weekly no-threshold payouts

Multiple payment options including crypto

Multiple payment options including crypto

High conversion rates with lifetime cookie duration

High conversion rates with lifetime cookie duration

Wide range of marketing materials and tools

Wide range of marketing materials and tools

Sub-affiliate commissions available for extra earnings

Sub-affiliate commissions available for extra earnings

WHY IS BETSSON AFFILIATE PROGRAMS PROFITABLE?

WHY IS BETSSON AFFILIATE PROGRAMS PROFITABLE?

High Commission Rates. Affiliates can earn up to 40% revenue share, maximizing earnings potential.

High Commission Rates. Affiliates can earn up to 40% revenue share, maximizing earnings potential.

Global Reach. 1xBet is available in multiple countries and supports various languages, giving affiliates access to a large, diverse audience.

Global Reach. 1xBet is available in multiple countries and supports various languages, giving affiliates access to a large, diverse audience.

Wide Range of Products. Promote sports betting, live betting, casino games, and more, appealing to different types of players.

Wide Range of Products. Promote sports betting, live betting, casino games, and more, appealing to different types of players.

Comprehensive Marketing Tools. Affiliates get access to banners, tracking links, and detailed reports to optimize their promotions.

Comprehensive Marketing Tools. Affiliates get access to banners, tracking links, and detailed reports to optimize their promotions.

Joining the 1xBet Affiliate Program can be a great way to maximize your earnings in the online gambling space.

5

5

Ladbrokes - Best for UK Market

Ladbrokes - Best for UK Market

Ladbrokes affiliate program is a popular choice for maximizing earnings in 2024, offering competitive commission structures and a range of marketing tools.

Affiliates can start with up to 70% revenue share in the first month, reducing to 50% in subsequent months, and lifetime revenue share deals are available. The program provides CPA and hybrid deals upon request, catering to different promotional strategies.

 However, it has a negative carryover policy, meaning losses from one month can impact future earnings, and a minimum activity clause that may reduce commissions if no new players are referred in three months. 

Payments are made monthly, with a £100 minimum threshold, and affiliates benefit from a user-friendly dashboard powered by Mexos software.

6 KEY FEATURES

6 KEY FEATURES

Up to 70% initial revenue share

Up to 70% initial revenue share

CPA and hybrid deals available

CPA and hybrid deals available

Monthly payments with a £100 minimum threshold

Monthly payments with a £100 minimum threshold

Negative carryover policy

Negative carryover policy

2-tier sub-affiliate commissions

2-tier sub-affiliate commissions

Advanced tracking with Mexos software

Advanced tracking with Mexos software

WHY IS LADBROKES AFFILIATE PROGRAMS PROFITABLE?

WHY IS LADBROKES AFFILIATE PROGRAMS PROFITABLE?

Competitive Commissions. Earn up to 35% revenue share, making it a strong income source for affiliates.

Competitive Commissions. Earn up to 35% revenue share, making it a strong income source for affiliates.

Established Brand. Ladbrokes is a trusted, well-known brand in sports betting and casinos, boosting conversion rates.

Established Brand. Ladbrokes is a trusted, well-known brand in sports betting and casinos, boosting conversion rates.

Diverse Product Range. Affiliates can promote sports betting, casino, poker, and bingo, appealing to a wide audience.

Diverse Product Range. Affiliates can promote sports betting, casino, poker, and bingo, appealing to a wide audience.

Marketing Support. Access to banners, tracking tools, and detailed analytics to optimize promotional efforts.

Marketing Support. Access to banners, tracking tools, and detailed analytics to optimize promotional efforts.

LadBrokes  is designed to help affiliates succeed with a variety of tools and support. With its attractive features and solid support, LadBrokes  is a great option for anyone looking to maximize their earnings in the online gambling space.

6

6

Unibet - Best for Casinos and Poker Promotions

Unibet - Best for Casinos and Poker Promotions

Unibet's affiliate program is a solid option for maximizing earnings in 2024, especially for affiliates targeting the European market. 

The program offers commissions ranging from 20% to 35%, with an additional 5% booster for affiliates who refer 20 or more players in a month. Affiliates benefit from advanced tracking tools via the NetRefer platform, making performance monitoring simple and effective. 

However, some reviews mention restrictive terms, such as account closures if affiliates fail to refer new players for six months. Unibet also carries over negative balances, which can impact future earnings. 

Despite these limitations, the wide range of marketing materials and global brand recognition make it a popular choice.

6 KEY FEATURES

6 KEY FEATURES

20% to 35% comission structure

20% to 35% comission structure

5% commission booster for high referrals

5% commission booster for high referrals

Advanced tracking via NetRefer

Advanced tracking via NetRefer

Weekly payments with multiple payment methods

Weekly payments with multiple payment methods

Negative carryover policy

Negative carryover policy

Support for promoting various Unibet brands​

Support for promoting various Unibet brands​

WHY IS UNIBET AFFILIATE PROGRAMS PROFITABLE?

WHY IS UNIBET AFFILIATE PROGRAMS PROFITABLE?

Competitive Commissions. Affiliates can earn up to 35% revenue share, along with CPA and hybrid models for flexibility.

Competitive Commissions. Affiliates can earn up to 35% revenue share, along with CPA and hybrid models for flexibility.

Trusted Brand. Unibet is a well-established name in the iGaming industry, making it easier to attract and convert users.

Trusted Brand. Unibet is a well-established name in the iGaming industry, making it easier to attract and convert users.

Global Reach. Unibet operates in multiple regulated markets, including the UK, Europe, and the USA, offering a wide target audience.

Global Reach. Unibet operates in multiple regulated markets, including the UK, Europe, and the USA, offering a wide target audience.

Affiliate Support. Affiliates get access to dedicated account managers, marketing tools, and real-time analytics to boost their performance.

Affiliate Support. Affiliates get access to dedicated account managers, marketing tools, and real-time analytics to boost their performance.

Unibet affiliate program is designed to help you earn consistently, making it a smart choice for anyone looking to maximize their income in the gambling niche.

7

7

Casumo

Casumo

Casumo Affiliates has built a strong reputation over the last ten years as one of the leading casino affiliate programs in Europe.

This program focuses solely on promoting Casumo Casino, which allows for a more targeted marketing approach.

4 KEY FEATURES

4 KEY FEATURES

Earn between 25% and 45% based on the number of new players you bring in each month

Earn between 25% and 45% based on the number of new players you bring in each month

Cookie Duration: 30 days, giving you ample time to earn commissions from referred players

Cookie Duration: 30 days, giving you ample time to earn commissions from referred players

No negative carryover, meaning you won’t lose your earnings due to a bad month.

No negative carryover, meaning you won’t lose your earnings due to a bad month.

You can receive payments through Skrill, Neteller, or direct bank transfers.

You can receive payments through Skrill, Neteller, or direct bank transfers.

WHY IS UNIBET AFFILIATE PROGRAMS PROFITABLE?

WHY IS UNIBET AFFILIATE PROGRAMS PROFITABLE?

Innovative Branding. Casumo offers a unique adventure-style gaming experience that attracts players.

Innovative Branding. Casumo offers a unique adventure-style gaming experience that attracts players.

Fast Payments. Affiliates enjoy quick monthly payouts, making it easier to manage finances.

Fast Payments. Affiliates enjoy quick monthly payouts, making it easier to manage finances.

Marketing Support. Access to a variety of promotional materials, including banners and landing pages, to help boost your marketing efforts.

Marketing Support. Access to a variety of promotional materials, including banners and landing pages, to help boost your marketing efforts.

Dedicated Support. A personal account manager is available 24/7 to assist you with any questions or strategies.

Dedicated Support. A personal account manager is available 24/7 to assist you with any questions or strategies.

Casumo Affiliates is an excellent choice for marketers looking to partner with a modern and engaging casino brand, ensuring a rewarding experience for both affiliates and players.

8

8

Income 88

Income 88

Income88 is an affiliate program that started in 2015 with the launch of its first online casino, Happy Luke. This program mainly focuses on the growing Asian market, making it a great choice for affiliates targeting that audience.

4 KEY FEATURES

4 KEY FEATURES

Earn up to 50% on revenue

Earn up to 50% on revenue

Session-based, meaning cookies last only while the user is active

Session-based, meaning cookies last only while the user is active

No negative carryover, so you won’t lose your earnings from previous months

No negative carryover, so you won’t lose your earnings from previous months

You can receive payments via bank transfer or credit to your casino affiliate account.

You can receive payments via bank transfer or credit to your casino affiliate account.

Income88 can be a valuable asset for your affiliate marketing strategy, especially if you have a website, blog, or strong social media presence. By promoting Income88, you can tap into a lucrative market and maximize your earnings in 2024.

9

9

Bitstarz

Bitstarz

BitStarz Casino is a standout online casino that offers a fun and safe gaming experience. With over 3,200 games available, players can enjoy a wide variety of options! This casino is mobile-friendly and allows players to use cryptocurrencies for many of its games, although not all games accept them.

3 KEY FEATURES

3 KEY FEATURES

Over 3,200 games from top providers like NetEnt and Microgaming.

Over 3,200 games from top providers like NetEnt and Microgaming.

Many games can be played using Bitcoin, Litecoin, and other cryptocurrencies.

Many games can be played using Bitcoin, Litecoin, and other cryptocurrencies.

New players can receive a 100% matching bonus on their first deposit of at least £20, €20, or $20.

New players can receive a 100% matching bonus on their first deposit of at least £20, €20, or $20.

ADDITIONAL INFO

ADDITIONAL INFO

Cookie Duration. 30 days

Cookie Duration. 30 days

Payment Schedule. Payments are made on the 5th of each month.

Payment Schedule. Payments are made on the 5th of each month.

Payment Methods. Options include Visa, Mastercard, and various cryptocurrencies.

Payment Methods. Options include Visa, Mastercard, and various cryptocurrencies.

Languages Supported. The site is available in multiple languages, including English, Chinese, and Russian.

Languages Supported. The site is available in multiple languages, including English, Chinese, and Russian.

BitStarz is known for its excellent customer service and positive player reviews, making it a reliable choice for both players and affiliates.

10

10

Cloudbet

Cloudbet

Cloudbet is a unique online casino that only accepts Bitcoin, making it a standout in the gambling world. This platform is designed for players who want to enjoy a secure and modern gambling experience without using traditional currencies.

4 KEY FEATURES

4 KEY FEATURES

Over 10 years in the industry.

Over 10 years in the industry.

More than 12,000 partners.

More than 12,000 partners.

Unlimited daily withdrawals.

Unlimited daily withdrawals.

Quick registration process (under 5 minutes).

Quick registration process (under 5 minutes).

WHY IS CLOUDBET AFFILIATE PROGRAMS PROFITABLE?

WHY IS CLOUDBET AFFILIATE PROGRAMS PROFITABLE?

Bitcoin-Only. Focused on cryptocurrency, appealing to a growing market.

Bitcoin-Only. Focused on cryptocurrency, appealing to a growing market.

Modern Interface. Offers a sleek and user-friendly experience.

Modern Interface. Offers a sleek and user-friendly experience.

Sportsbook Options. Includes a variety of betting options for sports enthusiasts.

Sportsbook Options. Includes a variety of betting options for sports enthusiasts.

Cloudbet is paving the way for the future of online gambling by embracing cryptocurrency, making it a great choice for affiliates looking to tap into this growing market.

FINAL THOUGHTS ON GAMBLING AFFILIATE PROGRAMS FOR 2024

FINAL THOUGHTS ON GAMBLING AFFILIATE PROGRAMS FOR 2024

In conclusion, diving into the world of gambling affiliate programs can be a smart move for those looking to earn extra money. With so many options available, it’s important to choose the right program that fits your style and goals.

Look for programs that offer good commissions, solid support, and reliable tracking. Remember, success in this field takes time and effort, so be patient and keep learning.

By picking the best programs and using the tools they provide, you can boost your earnings and enjoy the journey. So, get ready to take your first steps into this exciting opportunity!

Frequently asked questions

Frequently asked questions

What are gambling affiliate programs?

How do I join an affiliate program?

How much can I earn with affiliate programs?

Is it hard to succeed in affiliate marketing?

Do I need a website to be an affiliate?

Are there risks in gambling affiliate marketing?

What are gambling affiliate programs?

How do I join an affiliate program?

How much can I earn with affiliate programs?

Is it hard to succeed in affiliate marketing?

Do I need a website to be an affiliate?

Are there risks in gambling affiliate marketing?

What are gambling affiliate programs?

How do I join an affiliate program?

How much can I earn with affiliate programs?

Is it hard to succeed in affiliate marketing?

Do I need a website to be an affiliate?

Are there risks in gambling affiliate marketing?

best affiliate programs 2024

social
gaming

7

igaming

7

casino

7

fantasy
sports

7

sports
betting

7

bingo

7